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How DO AEO and GEO help me?
Bottom line AEO and GEO help your website by making your content easier for search engines and AI tools to understand, summarize and surface. That can lead to more visibility, more trust and more opportunities to turn that visibility into traffic, leads, subscriptions, video views or revenue. In other words... this is not just about getting found. It is about getting understood and chosen. If you run a website, a media site, or really any kind of online business, you know thi
Geoff Petrulis
Mar 267 min read


Leadership In The Digital World - Leading The Team
The measure of a person is not how they react when times are easy, it is how they react when times are stressful and tough.
Geoff Petrulis
Sep 14, 20224 min read


Recession Is Here. Don't Panic. Digital Can Help! I have TIPS!
Don't let the latest financial news get you down... Watch Below. OK... so the recession is here... Now, more than ever, it's time to make...
Geoff Petrulis
Jul 29, 20224 min read


Don't Wait If The Content's Great - Video Basics!
Don't let PERFECT be the enemy of the GOOD. Create Your Content NOW! It's easy. I'll explain here! Also, Equipment Recommendations Here!
Geoff Petrulis
Jun 27, 20224 min read


Why Most Social Media Strategies Fail
Embrace Your Unique Path to Success Your organization is unique meaning hopefully you stand out from the crowd... You have to do the same online. I know this is going to sound VERY simple... but your online strategy including Web Sites, Social media, etc all can be boiled down to a simple truth! Find out what works, do more of that... what doesn't work, do less of that. It's kinda the old "door hitting you in the head" routine... usually you stop doing that the first time y
Geoff Petrulis
Jun 16, 20223 min read


Digital & Social Basics - Especially In A Changing Economy
Hey there.. Geoff Petrulis Here. I've spent the last several years working with ABC Disney, Cumulus Media and CBS Television and I'm here...
Geoff Petrulis
Jun 9, 20223 min read
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