Geoff Allen Digital Media Consulting

A broadcast-tested media and technology team delivering digital, streaming, video, and AI solutions—led by Geoff Allen Petrulis.

2022-06-09 09-56-02.mp4.00_00_12_27_edited.jpg

Geoff Allen Digital Media & Consulting brings more than 20 years of senior radio, television, and digital media leadership to organizations looking to grow through smarter use of audio, video, streaming, branding, and emerging technology.

Who:

Founded by Geoff Allen Petrulis, the firm is led by a veteran media executive with deep roots in radio and television broadcasting, spanning music, news, talk, and entertainment, as well as large-scale digital and streaming operations. Geoff has held senior digital and content leadership roles with major media organizations including ABC/Disney, CBS Television, Nexstar Media Group, and Cumulus Media, working at both the local and national level.

Audio/Radio/Streaming:

In the music broadcast arena, Geoff has extensive hands-on experience with major Country music stations, including New Country 96.3 and 99.5 The Wolf in DFW, supporting audience engagement, digital extensions, and brand growth in highly competitive formats. His background also includes significant work in news and talk radio from 1080 KRLD and NewsTalk 820 WBAP, where speed, accuracy, trust, and credibility are essential.

Video/Television/CTV/OTT:

On the television side, Geoff has led social, digital, and live-streaming teams for major news and entertainment coverage, including Olympic Games coverage, Nexstar Media Group’s national New Year’s Eve broadcasts, and Nexstar’s digital and live streaming coverage surrounding the Super Bowl. This work required real-time decision-making, platform optimization, and audience engagement across web, social, OTT, and connected TV — experience that directly informs how he approaches streaming strategy today.

That broadcast foundation is paired with a modern digital focus on audio and video streaming strategy, brand identity and logo design, AI-enhanced workflows, and scalable content systems — all grounded in real-world media operations, not theory.

What We Do

Audio & Video Streaming Strategy
- From radio and television to OTT, CTV, podcasts, and social video
- Scalable workflows designed to expand reach and drive monetization
- OBS & Tricaster Experts (Podcast Software)*
Brand Identity & Logo Design
- Logo creation and brand refreshes built for broadcast, digital, and streaming platforms
- Visual systems that work across radio, TV, web, apps, and social media
Strategic Media & Digital Consulting
- Audience growth, engagement, and content optimization
- Integrating legacy broadcast strengths with digital-first execution
Social Media and Email Strategy / Execution
SEO AEO (Search Engine & Answer Engine Optimization
- Driving traffic in a summary-first world by structuring content so it’s surfaced, cited, and clicked—not replaced—by AI-generated summaries and zero-click search results
- SEO + AEO strategies built for discovery and attribution, ensuring search engines and AI systems understand your authority, context, and value instead of stripping your content into anonymous summaries
- Audience-focused optimization across web, video, and audio, capturing intent wherever it originates and converting discovery into measurable traffic, engagement, and growth
AI Solutions for Real Businesses
- Practical AI tools that support your team — not replace it
- Automation, analytics, and creative workflows that save time and reduce friction

AI, Without the Hype

AI is here whether we like it or not. The question isn’t if businesses will encounter it — it’s how they’ll use it.

We help organizations understand how AI can assist, accelerate, and simplify workflows without taking over creative control, editorial judgment, or brand voice. The goal isn’t disruption for disruption’s sake — it’s smarter operations, clearer insights, and better results. We help you decide on AI's worth to you.

*Audio / Video Podcast Studios

Our team designs and builds professional audio and video podcast studios tailored to each client’s goals, space, and budget — from equipment selection and studio layout to full technical setup and workflow design. With deep experience across broadcast and digital production environments, we provide hands-on training and guidance using industry-standard tools including OBS, TriCaster, and live-production systems, helping teams produce high-quality content confidently and consistently. Whether launching a new podcast, upgrading an existing studio, or transitioning from traditional broadcast to streaming, we focus on solutions that are reliable, scalable, and easy for your team to operate day-to-day.

Why It Works

Because this approach is built by someone who understands how media actually gets made — in radio studios, television newsrooms, control rooms, and live national event coverage, all under deadline and at scale. By combining decades of broadcast experience with modern streaming, branding, and AI tools, Geoff Allen Digital Media & Consulting delivers solutions that are practical, sustainable, and effective.